First Campaign Walkthrough
Worked example: new US character, Pennsylvania State Senate. Other countries use the same clicks with different office names.
If you have not created yet, stop and do Create a Character.
Setup (Day 1, before you spend)#
- Home: Pennsylvania. Sliders: Economic -2, Social -1.
- Open Parties → join Democrats (close to those sliders).
- Kit: 25 actions, ₳250k, Favorability 50, PI 0, Donor 1.
- Target: PA State Senate, primary in about 6 real days.
dashboard
Week 1: build, do not file yet#
Day 1 clicks (starting 25 actions):
- Confirm party on your profile.
- Campaign ×10 → PI about 10.
- Build Donor Network (spend the listed cost) → Donor 2.
- Run Advertisements once → Favorability ticks up a few points.
- Fundraise once.
- Bank leftover actions for tomorrow.
Days 2 to 7:
- 2 to 3 Campaign actions per login. PI should reach ~30 despite 0.75%/turn decay.
- Fundraise once per day.
- Second Build Donor Network when you can afford Donor 3.
- One or two more ads toward Favorability 60 to 65.
- Day 6: open Elections → the PA State Senate race → Quick Poll.
elections
Stop week 1 when: PI ~30, Favorability 60+, Donor 3, poll read.
Week 2: primary#
When the primary window opens:
- Elections → race → Declare.
- View Campaign. This is the spend screen.
campaign
- Campaign 2 to 4 actions/day (PI toward 40).
- Open nearby Democratic NPP profiles → request endorsements.
- Do not Attack fellow Democrats.
- Optional: one Full Demographic Poll if you have ₳75k and 6 actions.
Highest primary score in the party advances. Score is alignment + favorability + PI.
Week 3: general, opening#
You are the nominee. Turns until resolution are on the race page. Final 4 turns are heavy.
Daily:
- Campaign 4 to 6 actions in-state.
- Ads every other day to hold Favorability 65 to 70.
- Collect general-phase endorsements.
- If Favorability drops 5+ points, someone is attacking you. Ads first; Attack only if you accept Infamy.
If you are clearly ahead by mid-general, stop spraying money. Save for the last 4 turns.
Week 4: last 4 turns#
- Log in hourly if you can. Each turn snapshots your stats.
- Peak Favorability and PI going into those turns (ads + Campaign).
- Do not Withdraw.
Resolution: what the UI does#
The race page posts totals. Winner's profile shows the office. You gain the State Senate action and fund bonus and appear on the officials list. A new cycle of that office spawns at once.
Open the legislature (state or national, depending on office) to vote.
legislature
If you lost#
PI and Favorability stay. Donor Level stays. Money is probably gone; Fundraise rebuilds it. File the next primary in a couple of real weeks. You start ahead of week 1.
Your first week#
- Party joined Day 1.
- Campaign / donor / one ad before any declare.
- Quick Poll before declare.
- Primary declared on time.
- Campaign page used daily, not only the race board.
- Last-4-turns plan written down (hourly login).
Common misses#
- Declaring blind (no poll).
- Dumping actions early, then decaying into the final turns.
- Ads above Favorability 75.
- Attacking your own primary.
- Ignoring NPP endorsements.